Hi, I'm Nerida

User Experience Designer & Ethical Design Advocate

nerida lennon user experience researcher and designer for well-being

As a user experience designer and an academically trained social science researcher my approach values data-driven, user-centered design. If you are an organisation, start-up or entrepreneur, I can help you to intimately understand your customer and then design optimum business models, brands and digital experiences to grow your engagement, sales and social impact.

My passion is designing experiences that connect us better to our humanity, the natural environment and each other. Ultimately I want my work to contribute to raising conscious awareness and human potential. Through working within the domains of social enterprise, sustainability, well-being, and millennials I have developed an intimate understanding of the needs, goals, and behaviours of people who aspire to align their values with their lifestyle choices.

To learn more about my work please view my latest case studies and client testimonials and visit my LinkedIn profile. If you believe my approach aligns with your business, I would love you to connect with me to explore working together.


Design Thinking

Business Model Concept

Brand Concept

Project Design


User Research

Customer Development

Qualitative Research

Quantitative Research


User Experience Design

User Interface Design

Interaction Design

Visual Design



UX Copywriting

Content Strategy

UX Team Management



Sketch App

Invision App



Social Enterprise


Well-being and Health


Design that connects us to our humanity, the natural environment and each other.

My Work

Designing meaningful digital experiences

View Work

My Blog

Design stories, ethically edited

Read blog