Style, Ethically Edited.

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Experience a world of style, ethically edited.

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Celebrating style as a creator of environmental and social good.

Meet Nerida

International model turned ethical fashion advocate

Story

“I grew-up in a house designed to minimise environmental impact - think rainwater tanks, stove heated hot water, a compost and a biodiesel fueled car. From an early age my father discussed environmental issues like climate change. At 17 years old I was launched into the heart of the fashion industry as a model working globally with clients like Chanel, Gucci and Dior. Around 2009 I began to feel something was amiss. The clothing I was modelling to the eye and touch was incredibly beautiful, but I learnt there was a story behind the fashion industry that is not as beautiful; a story about abusing human rights and degrading our natural environment. After this realisation, I no longer wanted to be a blank canvas communicating others peoples' messages that did not reflect my personal values. I now had my own message to share about an ever-beautiful world of style with social and environmental values.”

Achievements

Since 2009 Nerida has been working to raise the profile of environmental and social responsibility to make the fashion industry ever-beautiful. She writes for The Guardian Sustainable Business and was a 2014 finalist for the InStyle and Audi Women of Style Scholarship. Nerida is a fellow of the School for Social Entrepreneurs and a recipient of the Big Green Idea grant, awarded by the British Council globally to eco-visionaries. She was a member of the Sustainability Cluster for the Council of Textile and Fashion Industries of Australia (TFIA) and an Environmental Sociology teacher at Swinburne University. Nerida is recognised by the Ethical Fashion Forum in London as a global Fellowship 500 sustainable fashion pioneer and was included in The Age Top 100 most influential, inspiring and creative people of Melbourne. She is an ambassador for the climate change organisation 1 Million Women.